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D&AD Annual 2020

Stranger Antenna
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  • DigitalBranded Apps & Games

Country

  • Brazil

Production Company

  • Hungry Man Sao Paulo

Client

  • Valerie Boldrin
  • Netflix
  • Nana Caetano
  • Renata Vieira
  • Daniel Dränger
  • Lorena Ribeiro
  • Javier Ricaud
  • Thiago Lopes
  • Bianca Rosenberg

Executive Creative Director

  • Hugo Veiga
  • Diego Machado

Group Creative Director

  • Renato Zandoná

Copywriter

  • Flavio Tamashiro
  • Gustavo Machado

Art Director

  • João Câmara
  • Daniel Kalil
  • Ricardo Silveira

Designer

  • Felipe Yamaoka

Planning Director

  • Luiza Baffa

Account Director

  • Aline Garcia

Account Manager

  • Maura Victorelli

Project Director

  • Paula Santana

Project Manager

  • Juliana Dantas

Producer

  • Amanda Alves
  • Maya Montenegro
  • Stella Gafo

Motion Designer

  • Allan Langer

Post Production Supervisor

  • Lucas Araque

Head of Emerging Technolgies

  • Andy Hood

Associate Creative Development Director

  • Paddy Keane

Creative Development Director

  • Emile Swain

User Experience Designer

  • Igor Magrini

Web Designer

  • Fabio Fregni

Developer

  • Vinicius Silva
  • Fernando Chamis
  • Mayara Fortin

Audio Production Company

  • Hefty

Media Agency

  • VML

Social Agency

  • Mutato

Creative Agency

  • AKQA São Paulo

Advertising Agency

  • AKQA São Paulo

Stranger Antenna was a stunt made for Netflix’s Stranger Things season 3. It was an app that warmed Brazilian fans up for the third season by giving them the first chance of a sneak peek at unreleased new Stranger Things scenes. This could only be done by mimicking an old national habit, common in the 80s, of putting steel wool on TV antennas to improve the signal. With Stranger Antenna, fans had to put a steel wool pad near their phones in order to tune in to new ST3 scenes and exclusive content created only for the app.