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D&AD Annual 2020

Creative Types
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  • Art DirectionArt Direction for Websites

Country

  • United Kingdom

Client

  • Adobe

Creative Agency

  • Anyways Creative

Researcher

  • Carolyn Gregoire

3D Artist

  • Anton Hjertstedt

Set Designer

  • Isabel And Helen

Video Content Director

  • Baker And Evans

Sound Design

  • Sounds Like These

Web Designer

  • Dan Powell

Design Agency

  • Anyways Creative

Creative Types is a personality test created by Anyways Creative for Adobe Create. The test gives the world a tool to learn about their creative selves. It was brought to life by collaborating with some of the world's best creative talent, combining both digital and physical design into the test. Over three million people worldwide have taken the test, racking up 56 million page views with 425,000 hours spent on Creative Types. It was covered by industry press and design titles, including It's Nice That, Peta Pixel, Creative Bloq, Design Taxi, Digital Arts, PopPhoto, Digital Synopsis and The Dots.