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D&AD Annual 2020

ADC Festival 2019
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  • IllustrationPosters

Country

  • Germany

Client

  • Art Directors Club Germany

Production Company

  • Bureau Johannes Erler
  • ZMYK

Design Agency

  • Mutabor Design

Every year the Art Directors Club Germany awards the most creative ideas at the ADC Festival. The festival motto for 2019 reflects the strength and the essence of every idea: Creative intelligence: how ideas emerge. The magic of how ideas emerge was translated into a manifesto and placed at the centre of communications. Seven commandments were translated into seven detail-obsessed illustrations by the street art artist Mark Gmehling. 17,000 visitors responded to the invitation. As a result, the festival was sold out.