Andressa Alves Doll
Like most women, Andressa Alves, a Brazilian footballer star, was always given dolls as a child. Passionate about soccer, little Andressa decided to turn her dolls into something that really was of interest to her: doll heads became the first footballs of the future star. Wieden+Kennedy and Nike brought that doll-ball to life by creating the ideal doll for the new generation of girls in love with sports: a doll that is shaped like a football, ready for playing, designed in partnership with artist Elisa Sassi.
- DirectDirect Product & Service
Country
- Brazil
Client
- Daniel Paz
- Maria Luiza Matos
- Nike
- Daniel Ferreira
- Byron Brooks
- Jesse Long
- Livia Pinheiro
- Giuliano Rezende
Executive Creative Director
- Renato Simões
- Eduardo Lima
Creative Director
- Mariana Borga
- Bruno Oppido
Copywriter
- Erika Moreira
- Mariana Borga
Art Director
- Paula Essig
- Bruno Oppido
Illustrator
- Elisa Sassi
Account Director
- Jorge Papa
Account Manager
- Nathalia Assad
Account Executive
- Marinna Santos
Broadcast Production Director
- Regiani Pettinelli
Broadcast Producer
- Thais Bonizzi
Special Project Producer
- Maurício Yamashita
- Thais Bonizzi
- Ricardo Barbin
Planning Director
- Andre Troster
Planner
- Fernando Prado
- Beatriz Silva
Media
- Tayna Perpetua
- Liese Lemee
- Thais Altschuller
- Alex Bezerra
- Iury Lira
Printer
- BVM Cross | P+E
Graphic Producer
- Ricardo Rodrigues
Advertising Agency
- Wieden+Kennedy São Paulo
Like most women, Andressa Alves, a Brazilian footballer star, was always given dolls as a child. Passionate about soccer, little Andressa decided to turn her dolls into something that really was of interest to her: doll heads became the first footballs of the future star. Wieden+Kennedy and Nike brought that doll-ball to life by creating the ideal doll for the new generation of girls in love with sports: a doll that is shaped like a football, ready for playing, designed in partnership with artist Elisa Sassi.