Shady Sam
Americans are borrowing money without totally understanding how loans work. And they definitely don’t understand how loan terms are manipulated. No wonder the US’s collective debt is $14 trillion. Enter Shady Sam, a browser game made for teens, but really something every American should play. It teaches the tricks of loan terms by having you play as a shady lender. The goal of the game: issue loans that make your company the most money. Rip off unsuspecting borrowers. Get cool stuff for your desk. The results so far: over 200,000 kids who will never be ripped off by a lender in real life.
- EntertainmentGames
Country
- United States
Client
- Next Gen Personal Finance
Production Company
- McKinney
Chief Creative Officer
- Jonathan Cude
Group Creative Director
- Jenny Nicholson
Lead Designer
- Jade Stoner
Associate Creative Director
- Kathryn Moffitt
Creative Technologist
- Colin Dwan
Interactive Producer
- Neil Cox
Digital Project Lead
- Beth McKnight
Strategy Director
- Kevin Murray
Senior Copy Editor
- Scott Schomburg
Digital Producer
- Alec Kunkel
Illustration
- eBoy Arts LLC
Advertising Agency
- McKinney
Design Agency
- McKinney
Americans are borrowing money without totally understanding how loans work. And they definitely don’t understand how loan terms are manipulated. No wonder the US’s collective debt is $14 trillion. Enter Shady Sam, a browser game made for teens, but really something every American should play. It teaches the tricks of loan terms by having you play as a shady lender. The goal of the game: issue loans that make your company the most money. Rip off unsuspecting borrowers. Get cool stuff for your desk. The results so far: over 200,000 kids who will never be ripped off by a lender in real life.