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D&AD Annual 2020

President’s Pets. Animals make us human. Adopt.
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  • Film AdvertisingSocial Commercials over 30 seconds

Country

  • Germany

Client

  • NOAH - Menschen für Tiere e.V.

Production Company

  • DELI Hamburg

Advertising Agency

  • Jung von Matt

Marketing Director

  • Christina Kunze

Executive Creative Manager

  • Doerte Spengler-Ahrens

Creative Director for Copy

  • Frank Seiler

Creative Director for Art

  • Barbara Dirscherl

Copywriter

  • Dominique Nuszkowski
  • Gijs Scheepens

Brand

  • NOAH - Menschen für Tiere e.V.

Art Director

  • Mariella Riedel
  • Necmi Mutlu

Managing Director

  • Stephan Giest

Client Services Director

  • Natalie Martens

Project Manager

  • Florencia Uthoff

Agency Producer

  • Jonas Feldmann
  • Dennis Wendt

Art Buyer

  • Isabel Herrman

Post Producer

  • Alexander Schliephak
  • Christoph Stingel

Editor

  • Timo Belitz

Animation Designer

  • Darius Dettlaff

Music Consultant

  • Fabian Reifarth

Music Composer

  • Samuel Ward

With more than 80,000 shelter dogs waiting for a new home, NOAH e.V. decided to make a call on humanity, by showing historical footage of all the US presidents with their beloved dogs next to lonely Donald Trump. The tagline – Animals make us human. Adopt. – helped the campaign reach viewers in the most emotional way.