WILD Deodorant
Wild Deodorant was created to challenge the throwaway culture of bathroom products, proving that there is no need for compromise; you can have an affordable, sustainable product and still provide enhanced user experience and performance. It balances good business (D2C refills that can be shipped for £1 in a large letter) eco-conscious design (zero single-use plastic) and beauty.
- Product DesignEveryday Consumer Products
Country
- United Kingdom
Client
- Wild Cosmetics
Design Manager
- Andy Trewin Hutt
Industrial Designer
- Ben Polhill
- Juliette Bouilly
- Léa Berger
- Jo Barnard
Product Design
- Morrama Ltd
Design Agency
- Morrama
Design Engineer
- Henry Zhou
Wild Deodorant was created to challenge the throwaway culture of bathroom products, proving that there is no need for compromise; you can have an affordable, sustainable product and still provide enhanced user experience and performance. It balances good business (D2C refills that can be shipped for £1 in a large letter) eco-conscious design (zero single-use plastic) and beauty.
Comment from D&AD Community
Wild Deodorant' has managed to deliver where others have tried and failed. This product and company shows the way products can be designed for a more sustainable, conscious society.
— Stefan Knox, Founding Director, Bang Creations