Lego Gamebuild
The challenge is to ignite an interest in Lego among teenagers. To speak to this group, you must use their language. And their language is video games. Lego GAMEBUILD lets teenagers use Lego to design mods for their favorite video games. The winning Lego builds are converted into limited edition game mods that all fellow gamers can then access. They’ll have the power to rebuild the gaming world.
- The LEGO Group
Country
- United States
Tutor
- Jen Mageau
- Carol Formisano
- Dan Balser
College
- The Creative Circus
Creative Team
- Martha Shafer
- Jen Thrasher
- Shannon Winter
The challenge is to ignite an interest in Lego among teenagers. To speak to this group, you must use their language. And their language is video games. Lego GAMEBUILD lets teenagers use Lego to design mods for their favorite video games. The winning Lego builds are converted into limited edition game mods that all fellow gamers can then access. They’ll have the power to rebuild the gaming world.
