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D&AD Annual 2020

Durex Vibes
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  • Durex

Country

  • Denmark

College

  • DMJX - Danish School of Media and Journalism

Creative Team

  • Line Framborg Norup
  • Louis Weke Isaak

Durex’ condoms are a symbol of sexual liberation and playfulness. But for disabled people, sexual liberation has yet to come. More than 400 million people are living with a dysfunction or disability that prevents them from engaging in penetrative sex. In order to enable real sex experiences for everyone, Durex expands their product line with a vibrating patch - in the shape of a regular condom - that can stimulate all of the body’s erogenous zones.