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D&AD Annual 2020

8-Bit Twitter
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  • Twitter

Country

  • United Kingdom

Tutor

  • Amy Ward
  • Martin Schooley
  • David Watson

College

  • Norwich University of the Arts

Creative Team

  • Jamie Greengrass

Twitter wants to inject some surprise into their platform, to remind users why they love them. With the conversation of retro gaming at heart, I want to introduce the '8-Bit Switch', a switch that when activated transforms Twitter to be entirely 8-bit, and opens up an 'Arcade' tab where users can play and compete in multiple Twitter themed retro games. Taking it further, digital posters around the globe will display the high-scores of Twitter users in that location, creating a sense of competition and conversation across the platform, and the participating cities.