To Be Continued...
Ever since Penguin Books was founded in 1935 they have changed the publishing industry by filling gaps in the market. They saw a lack of cheap books in good quality, so they created paperbacks. 85 years later the market looks a bit different, and readers, especially those from younger generations, demand an allround reading experience that is flexible and accessible at all times. So of course Penguin Books wants to fill that gap too: To Be Continued...
- Penguin
Country
- Denmark
Tutor
- Jesper Hansen
College
- The Danish School of Media and Journalism
Creative Team
- Mette Hau Larsen
- Sally Trier
Ever since Penguin Books was founded in 1935 they have changed the publishing industry by filling gaps in the market. They saw a lack of cheap books in good quality, so they created paperbacks. 85 years later the market looks a bit different, and readers, especially those from younger generations, demand an allround reading experience that is flexible and accessible at all times. So of course Penguin Books wants to fill that gap too: To Be Continued...
