Edible Six Pack Rings
Award: Wood Pencil
Wood Pencil / Creativity for Good / Advertising & Marketing Communications/Brand / 2017
By using byproducts of the beer brewing process such as barley and wheat, this edible packaging goes beyond recycling to achieve zero waste and zero harm to wildlife. This is the first ever 100% biodegradable, compostable and edible packaging implemented in the beer industry. After numerous design rounds, variations in raw material mix and stress tests, we used five 3D printer generated molds to manufacture our first batch of 500 Edible Six Pack Rings just as strong as the harmful plastic rings.
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