Made by You
Award: Wood Pencil
Wood Pencil / Outdoor Advertising / Poster Advertising Campaigns / 2015
As a celebration of one of the world's most iconic products, this campaign encouraged people to share the stories of their Chucks across social media. To frame Chuck as a sneaker defined by the self-expression of the people who wear them, posters showcased the lived-in sneakers of famous creatives like Patti Smith and Andy Warhol. Converse designs Chucks. But they're Made By You.
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