Goal is the Gold
Award: Wood Pencil
Wood Pencil / Crafts for Design / Illustration for Design / 2014
The motif for our designs was inspired by the Japanese game ‘Sugoroku’ which comes in two versions, one being similar to Snakes and Ladders, while the other is more like Backgammon. We used the idea that both luck and ability are required for winning the game, while we also wanted to express a sense of the entertainment and creativity that are crucial elements of Sugoroku.
Are you credited on this winning entry?
If you've been awarded Wood Pencil or above, drop us your details for further information about how you can order your D&AD Pencil. If you've previously won In Book or a Nomination and would like to celebrate your achievement with a Wood or Graphite Pencil, please let us know.