Creativity! It’s that term that we use to define ourselves and our work... but how does that relate to what we do every day?
In the world of Post Production we hone and refine our craft on commercials and film projects, but craft just isn't enough. Craft is what we are expected to know. It's only when we discover an unexpected use for our craft that we become truly creative, and that is what we strive for every day and in every project we work on at Absolute.