Former Account Director, now trainer and consultant
Susie graduated in 1983 from Trinity College Dublin with a MA in medieval and modern english. Thinking this would equip her with a modicum of writing skill she joined an agency as a copywriter in the autumn of that year. Apparently not........ Wanting to write 'pure english' and writing commercial copy are two different things entirely. A useful lesson anyhow, and helped her to foster a finely attuned creative sensibility throughout her career.
So, then Susie went to Saatchis as a graduate trainee account handler in September 1984. All in all she spent 19 years as an account handler at the aforementioned plus, WCRS, Abbott Mead Vickers/BBDO, DFGW and latterly Banks Hoggins O'Shea where she was managing partner for six years on Disney, Ferrero, Barclays, Bacardi Martini, Clairol Haircare and Bluewater to name but a few.
In 2005 she joined the communications consultancy BLUEdOOR as a partner. Commissions are evenly split between training and development and strategic projects with people like - the BBC, British Telecom, Ferrero, Unilever, BBH, McCanns, Naked and Carat.
Her hobbies include eating chocolate, scuba-diving, writing, savouring irish single malts and watching low-brow television - but not necessarily in that order.
Managing Creative and Client Relationships
Delve into the psychology of different work personalities and how best to deal with each oneonline
Managing Your Team's Creative and Client Relationships
Delve into the psychology of different work personalities and how best to deal with each onein-person/online