Zoë is the director and co-founder of one of Australia’s most respected design and brand communication agencies. A keen design advocate with 25 years experience at the forefront of branding, Design and Art Direction, Zoë is most inspired when her extensive visual communication knowledge is tested across new and exciting territories, whether online, offline, or the intriguing post-digital world that combines the two.
Prior to launching Eskimo with business partner Natasha Hasemer in 1998, Zoë studied Visual Communication at UTS, Sydney and St Martins in London, which lead to an early career as Art Director on teen music magazine Smash Hits and a stint at the highly acclaimed Inside Sport Magazine. This was followed by a 6 year tenure ship with Condé Nast/Vogue Australia.
As director of Eskimo, Zoë has established a world-class business based on a dynamic combination of smart ideas, strategic thinking, good design and a belief that beauty can be found everywhere. A genuine desire to always achieve what’s best for her clients has lead to an exceptional list of creative projects for the likes of Vogue Australia, Australian Style Magazine, Oroton, Westfield, Mirvac, SABA, Anthology, Herringbone, QIC and AMP Capital Shopping Centres.
Zoë’s experience in design and creative consultancy and long time passion for the arts has lead her to board positions on both Onextra Dance Company and Reedlance International Dance on Screen Festival. In 2010 Zoë founded and produced ‘Design in Motion’ an event to hero the genre of design on screen in Australia.
Zoë obsesses over purity of form and considered design, as much as she enjoys giving back to the creative community. She is an active member of the Australian Graphic Design Association, Awards juror and reluctant speaker.