My name is Ellie and I am now a graduate from Falmouth University studying Creative Advertising. Working on live briefs as a single-creative at Falmouth, changed my thoughts and encouraged me to pursue what I enjoyed most about doing them. The build up work, asking the ‘Why’s, Whose & What If’s’. Researching what about a brand could attract a larger audience and the creative possibilities of doing so. I try to show the strategy and developments of my work as well as the creative execution in my portfolio.