Spencer Buck studied at the revered Somerset College of Arts & Technology before landing his first job at drink's packaging specialists Blackburn's.
Two years later, he left London and helped run a small creative agency near Bath with two of his closest friends (also ex-Somerset College students).
Two years after that, on the Queen's Golden Jubilee, Spencer formed Taxi Studio with his pals. Their goal was to create an agency to rival the best in the world, albeit in a place they wanted to live.
More than 12 years on, Spencer and his team have a full trophy cabinet, an enviable client list and international recognition for their work.
(Not bad for a bunch of would-be farmers).