The personal biog <cracks knuckles>. I'm gain. Have to write something that makes me sound the absolute dog’s bollocks to my peers. Maybe starting with how I’ve completely dominated the world of creativity. Not just advertising or design or digital. But the WHOLE of fucking creativity. Then something about all of the elite accounts I’ve single-handedly bossed. Oh yeah and then the awards. A list of all the silverware I can get away with taking credit for. Then a quick change of pace to something humble, like being a family man or some charity work. Maybe end on an anecdote of the time I did something suuuuuper leftfield while on a project. They won't even see me coming.