Charlie Wilson
- Chief Creative Officer
- United Kingdom
- Member since 2006
Charlie Wilson. Chairman and Chief Creative Officer, OgilvyOne London.
Charlie’s marketing career started at 6 months old when he appeared on our TV screens advertising Heinz Tomato Soup. After a brief break from the industry to attend school, he found a prolific and long standing creative partnership with Emma de la Fosse.
A passionate believer in innovative solutions to client problems, he has become the most awarded Customer Engagement ECD in the world. Highlights include the ‘Bench’ for Cancer Research UK and ‘Seer for IBM. ‘The Gnome Experiment’ for Kern was the most awarded Direct Campaign in the world and in 2014 and ‘The Magic of Flying’ for British Airways was the most awarded Outdoor ad in the world. In 2015, ‘Looking for You’ for Battersea Dogs Home was another industry first recognised at awards shows globally.
Charlie has a truly integrated skillset having spent 11 years as an Art Director at advertising agencies such as Bainsfair Sharkey Trott and DFGW before coming to OgilvyOne in 1998 to embrace Direct and Digital. Whatever the channel, he loves just making great work and watching the effect it has on The Customer.
Charlie sits on numerous awards panels, from D&AD to Cannes as well as local award shows such as Campaign Big and the DMAs. Outside of the agency, Charlie enjoys spending time with his sons in the dying moments before they descend into monosyllabic teenagers. He is also a keen marksman, going rifle shooting most weekends.
Courses
D&AD Awards (14)
-
Magic of Flying
- Digital Design
- Ogilvy UK
- British Airways
- Digital Design
- Digital Installations
- 2014
-
Magic of Flying
- Integrated & Earned Media
- Ogilvy UK
- British Airways
- Integrated & Earned Media
- Innovative Media
- 2014
-
Still Here Bench
- Direct
- Ogilvy UK
- Cancer Research UK
- Direct
- Direct Ambient
- 2006
-
Magic of Flying
- Outdoor Advertising
- Ogilvy UK
- British Airways
- Outdoor Advertising
- Poster Advertising/Enhanced Posters
- 2014
-
The Gnome Experiment
- Direct
- Ogilvy UK
- Kern & Sohn
- Direct
- Direct Mail
- 2013
-
Still Here Bench
- Ambient
- Ogilvy UK
- Cancer Research UK
- Ambient
- PR & Creative Stunts
- 2006
-
Addressing The Problem
- Crafts for Design
- Ogilvy UK
- what3words
- Crafts for Design
- Illustration for Design
- 2018
-
The Dishoom Story Plates
- Writing for Design
- Ogilvy UK
- Dishoom Bombay Café
- Writing for Design
- Writing for Design
- 2014
-
Magic of Flying
- Digital Design
- Ogilvy UK
- British Airways
- Digital Design
- Technological Innovation
- 2014
-
Magic of Flying
- Digital Marketing
- Ogilvy UK
- British Airways
- Digital Marketing
- Innovative Use of Technology
- 2014
-
The Gnome Experiment
- Direct
- Ogilvy UK
- Kern & Sohn
- Direct
- Direct Integrated Campaigns
- 2013
-
Lotus T5
- Direct
- OgilvyOne London
- Lotus
- Direct
- Direct Response/Press & Poster
- 2011
-
IBM Seer
- Mobile Marketing
- OgilvyOne London
- IBM
- Mobile Marketing
- Mobile Marketing
- 2010
-
Smoke is Poison
- Direct
- Ogilvy London
- Department of Health/Cancer Research UK
- Direct
- Integrated Direct
- 2007
