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Charlie Robertson

  • Brand Consultant
  • United Kingdom
  • Member since 2018

A civil engineer who went into advertising as a trainee at BMP, left as an Associate Director to become the first Head of Planning at BBH, before heading home to his native Scotland to set up the Planning Department for Leith Agency, then started an international network in brand consultancy - REDSPIDER®in 1994. He has won advertising effectiveness awards, lectured and tutored in strategy for the IPA in UK and 4A’s in USA, was appointed an honorary member for life of the Account Planning Group in the UK, and was Executive in Residence at University of Oregon School of Advertising and Journalism, is a certified member of MRS in UK and is published for work in creative strategy. He has run creative strategy training workshops in Scandinavia, Germany, Switzerland, Australia, New Zealand, USA and Japan - oh and the UK.

Contact Charlie.

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