Jason Peterson is the Chief Creative Officer of Havas WW North America. After graduating Arizona State University, his big break came at 21 when Andy Berlin hired him as Head of Art for Volkswagen.
Fast forwarding to several years later, Jason served as former co- president and Executive Creative Director at Translation, a marketing agency founded by Steve Stoute and Jay- Z.
Peterson’s savviness in digital media and acute understanding of the coveted millennial market, put him ahead of the curve on modern brand building.
Currently headquartered in Chicago as Chief Creative Officer of Havas Worldwide, Peterson’s 20 years in the business has made him a mainstay in the advertising industry as well as the social media world. The agency responsible for one of the most iconic ad campaigns of all Time: Dos Equis’ “The Most Interesting Man in the World.”.
Known for igniting cultural conversations in all media including digital, television, traditional print and brand identity, Jason understands that social media plays an integral role in branding. With CCO as a title under his belt, Peterson can add “ Top Instagrammer” to his resume. With over half a million followers on social platform Instagram, @JasonMPeterson turned his passion of photography into a cult following.