Lu cut her teeth in the UK ad industry during the noughties at some of London’s most prestigious establishments. Fleeing the world of agency-life, she honed her craft at UAL
graduating with a degree in Fashion Photography, remerging as freelance Stylist &
After a long stint as Stylist & Producer within fashion, music and editorial, she was lured
back to agency initially establishing the Art Buying offering at Brothers and Sisters.
Lu is a continued dedicated follower & champion of photography. At her heart sits a strong
commitment to supporting artists throughout the production process, with an ever present
focus on equal opportunity & sustainability.
Alongside overseeing photographic/illustration commissioning/production at Iris Worldwide,
Lu also independently mentors up and coming artists.
Forever a firm believer, that the power of a still image continues to reign supreme.