Frederico Roberto believes in the power of ideas and how they can change the world. He’s been working in creative advertising and communications for the past 20 years and has worked in both Portugal and the UK for different global markets like EMEA, LATAM and APAC. Samsung, HP, Fox International Channels, Nestlé, Bentley Motors, Xbox, Colgate, Virgin Active, Bentley Motors and BP are some of the clients he has worked for. He’s now the Global Creative Director at OLIVER Agency at the U-Studios, Unilever’s onsite agency. Frederico Roberto has won more than 40 international awards including Cannes Lions, the South American El Ojo and the UK’s DADIs and BIMAs.