David is an Executive Creative Director with almost 20 years experience in digital design, spanning a wealth of industry verticals, brands, engagement types and user touch-points. Since 2014, he has specialised in Digital Automotive Experience Design, after observing the beginnings of a digital evolution within the industry.
David thrives on projects that demand User Centred Design thinking, Agile project methodologies, conceptual and strategic innovation skill sets, combined with the practicalities of building products that deliver the experience as intended.
Recently project and highlights include:
• The founding and leading of the Ustwo Ltd’s Auto Community in 2014
• Two large scale automotive technology projects for a global automotive OEM
• Creation of highly functional Apple Watch app for another global automotive OEM
• Mission critical desktop systems for an Investment Bank
• Full app redesigns and brand realignment for a global telco provider
• A mobile banking App for a consumer bank
• Plus other work for the UK Government, Transport for London, Three, Orange, Vodafone and Channel 4