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Jonathan Ford

Jonathan Ford

  • United Kingdom
  • Member since 2000

Founding Partner & Chief Creative Officer
London / New York / Copenhagen / San Francisco

I'm standing for election to the D&AD board in the 'creative practitioners working in design' category.
I won't be doing this to fulfil a personal agenda - it’s about using my experience to help D&AD achieve it’s well meaning and clearly stated objectives.

This is how I can contribute in three clear ways:

1. To help D&AD grow membership and new blood internationally, I can utilise my experience of having built an independent, world class and creative excellence focussed design company in four locations.

2. To help grow D&AD's professional development program, I can get involved and align a personal passion, mentor experience and overall working track record for nurturing, growing and inspiring young creative talent.

3. To support and drive D&AD's recent initiatives with regard to recognising positive social impact that can be affected by creative thinking, I can use my experiences of working with many socially minded causes and brands.

if you agree with this, I’d very much appreciate your vote and will try to do a great job.

Some things that maybe you didn’t know about Pearlfisher, and that fit with the above:

- Pearlfisher only opens its doors where creative excellence is at a premium and we can harness talent, opportunity and ambition.
- We've worked with many socially conscious organisations and brands like Haller, Green & Black’s, Innocent, Ben & Jerry’s, Jamie Oliver, Froosh, & Waitrose.
- We designed the worlds first app which helps smallholder farmers in Africa access usable and relevant knowledge that helps them grow food using simple and sustainable techniques.
- We’ve created a creative company culture with high standards of motivation, empowerment and development.
- We place a value on nurturing young talent to become future stars.
- This in turn has created an unusually high staff retention and promotion rate.
- Our current creative directors started as interns or young designers over 15 years ago.
- At least 65% of our team are women, our UK management team has 7 women on it and both our UK creative directors are women.
- Over 24 years, 13 new and high quality design companies have spawned from Pearlfisher internationally and they in turn help grow the industry and standards.
- Two of the the three founding Pearlfisher partners are designers, with an award-winning pedigree of 3 decades of creative excellence, the third just gets it.
- And whilst we all have an intense desire for furthering creative excellence, we display our awards in our loos, to keep all our egos in check.

Contact Jonathan.

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