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Katrina Howell

Katrina Howell

  • United Kingdom

Kat specialises in creating compelling ideas and engaging user experiences across multiple platforms for entertainment brands. She does this for clients including the BBC, UKTV, Disney, Virgin and FOX and won a number of awards for creativity and innovation along the way: Cannes Lions, NMA, Broadcast Digital Awards, Webby Awards & Promax. In 2012 winning first Mobile Lions at Cannes Lions for the Walkers Kill Count companion app for Fox.

Kat is responsible for the creative direction of Red Bee's digital team, creating multi-screen and digital innovations: Achieving a UK first, for use of audio watermarking technology in the pioneering Walking Dead, Kill Count iOS companion app for FOX; the first ARG experience incorporating augmented reality for a UK Commission for UKTV Dave; Personalised video experiences in Facebook for FOX's The Walking Dead and UKTV’s Dynamo; Mixing storytelling, interactivity and experiential in a seamless and intuitive way across multiple screens for BBC Sherlock, Doctor Who; Engaging digital influencers with a brand experience for mobile game launch for Agent Alice.

Prior to joining Red Bee Media, Kat was Interactive Creative Director at RMG Connect, the worldwide digital marketing network of JWT. Kat's passion and vision is introducing ideas to new audiences in pioneering, digitally led ways, where the innovation and originality receives as much debate as the product itself.

Contact Katrina.

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