Multi-award-winning-designer-turned-strategist-and-client before starting my own design company.
In the past:
After four years at The Partners, then the UK's No 1 brand design consultancy, I co-founded 300million in 2004, going on to join one of the agency's clients - Russian mobile internet company Yota - in a strategic role, with responsibility for the development of the brand.
In a 20 year career, I've worked extensively in the private and public sectors, for clients including: McKinsey & Company, London Business School, Design Council, University College London (UCL) and the Lawn Tennis Association (LTA).
In the trophy cabinet:
Numerous awards for creativity and design effectiveness, including: Marketing Design Awards, Google Awards, Forbes, New York Festivals and Royal Society of Designers (RSA).
In my spare time:
1 small business + 2 young kids + charity trustee = zero spare time.
In three words:
First things first.