Jane is a writer and editor with over 15 years of experience working across editorial, publishing and branding in Sydney and London. Currently Associate Creative Director at R/GA Sydney, she's worked with global behemoths such as Nike and Google, and helped shape brands across APAC including Optus, A-Leagues and MECCA. She believes the best brands lean on all their tools in their arsenal, with ‘verbal design’ – the act of intentionally shaping and defining how brands use language – being one of the most powerful tools in the kit.
Whether it's newly minted start-ups or more corporate businesses, Jane's passion for bringing verbal identity to life in distinctive, creative and compelling ways has seen her work recognised and awarded by D&AD, AGDA and Best awards. In addition, she's eager to contribute to building the next generation of the design community, through mentorship and public speaking.