Instigator at the digital product design and development studio ustwo.
Trades in innovation, commercial and brand strategy that positively affects human behaviour. Career has spanned five continents and involved an eclectic range of clients and conspirators across global brand leadership teams, Hollywood A-listers, Olympic champions, the United Nations and INTERPOL.
Raised in creatively focused global network agencies obsessed with ideas and impact transversing above-the-line, below-the-line, through-the-line, around-the-line and across any other line someone manufactures. Over 200 creative and effectiveness awards, lead mentor at Techstars London. Founder and non-exec director of Interesting Vancouver.