Direct Jury
- D&AD Awards 2019
Direct marketing designed to elicit a direct response and/or target a specific audience.
Sub-categories include:
1101 - Next Creative
1102 - Direct Mail
1103 - Direct Response/Press & Poster
1104 - Direct Response/Digital
1105 - Direct Response/Film Advertising
1106 - Direct Response/Radio & Audio
1107 - Direct Response/Ambient
1108 - Direct Integrated Campaigns
1109 - Direct Product & Service
1110 - Direct Acquisition & Retention
1111 - Direct Innovation
Direct Acquisition & Retention (9)
-
The All In Promo
- Direct
- DAVID Buenos Aires
- Newsan
- Direct
- Direct Acquisition & Retention
- 2019
-
The Whopper Detour
- Direct
- FCB New York
- Burger King
- Direct
- Direct Acquisition & Retention
- 2019
-
We Believe
- Direct
- Grey New York
- Gillette
- Direct
- Direct Acquisition & Retention
- 2019
-
I am Trash
- Direct
- Ogilvy Paris
- Etat Libre d'Orange
- Direct
- Direct Acquisition & Retention
- 2019
-
Oh Henry! 4:25
- Direct
- Anomaly
- The Hershey Company
- Direct
- Direct Acquisition & Retention
- 2019
-
Craft a Western Whopper
- Direct
- INGO Stockholm
- Burger King
- Direct
- Direct Acquisition & Retention
- 2019
-
Football Decoded
- Direct
- McCann London
- Microsoft
- Direct
- Direct Acquisition & Retention
- 2019
-
Save our Species
- Direct
- BETC
- Lacoste
- Direct
- Direct Acquisition & Retention
- 2019
-
The Lost Typography of Bauhaus
- Direct
- Abby Priest
- Adobe
- Direct
- Direct Acquisition & Retention
- 2019
Direct Innovation (14)
-
Project Revoice
- Direct
- BWM Dentsu
- The ALS Association
- Direct
- Direct Innovation
- 2019
-
Bordeaux 2050
- Direct
- McCann Paris
- Association of Journalists for the Environment
- Direct
- Direct Innovation
- 2019
-
My Line
- Direct
- MullenLowe SSP3
- Ministry of Technology & Communication of Colombia
- Direct
- Direct Innovation
- 2019
-
Astronaut Reality
- Direct
- McCann New York
- National Geographic
- Direct
- Direct Innovation
- 2019
-
Broadway the Rainbow
- Direct
- DDB Chicago
- Mars Wrigley Confectionery
- Direct
- Direct Innovation
- 2019
-
Football Decoded
- Direct
- McCann London
- Microsoft
- Direct
- Direct Innovation
- 2019
-
Forbidden Stories
- Direct
- J. Walter Thompson Paris
- Freedom Voices Network
- Direct
- Direct Innovation
- 2019
-
Insta Novels
- Direct
- Mother New York
- The New York Public Library
- Direct
- Direct Innovation
- 2019
-
Invisible Friends
- Direct
- whiteGREY
- Missing Persons Advocacy Network
- Direct
- Direct Innovation
- 2019
-
Kingo - Affordable Solar Energy on Demand
- Direct
- Ogilvy Colombia
- Kingo Energy
- Direct
- Direct Innovation
- 2019
-
The Fake News Stand
- Direct
- TBWA\Chiat\Day
- Columbia Journalism Review
- Direct
- Direct Innovation
- 2019
-
The Whopper Detour
- Direct
- FCB New York
- Burger King
- Direct
- Direct Innovation
- 2019
-
Toxic Toby
- Direct
- McCann London
- BreezoMeter / British Lung Foundation / World Health Organization
- Direct
- Direct Innovation
- 2019
-
World Record Egg
- Direct
- Egg Gang
- Mental Health America
- Direct
- Direct Innovation
- 2019
Direct Integrated Campaigns (16)
-
The People's Seat
- Direct
- Grey London
- The UN
- Direct
- Direct Integrated Campaigns
- 2019
-
Legal-ade
- Direct
- Leo Burnett Chicago
- Kraft Heinz Country Time Lemonade
- Direct
- Direct Integrated Campaigns
- 2019
-
The Whopper Detour
- Direct
- FCB New York
- Burger King
- Direct
- Direct Integrated Campaigns
- 2019
-
AutoAds
- Direct
- CHE Proximity
- carsales.com.au
- Direct
- Direct Integrated Campaigns
- 2019
-
Best of GEICO
- Direct
- The Martin Agency
- GEICO
- Direct
- Direct Integrated Campaigns
- 2019
-
Broadway the Rainbow
- Direct
- DDB Chicago
- Mars Wrigley Confectionery
- Direct
- Direct Integrated Campaigns
- 2019
-
CORAZÓN - Give Your Heart
- Direct
- JohnXHannes New York
- Montefiore Health System
- Direct
- Direct Integrated Campaigns
- 2019
-
Football Decoded
- Direct
- McCann London
- Microsoft
- Direct
- Direct Integrated Campaigns
- 2019
-
Ha(u)te Couture
- Direct
- Publicis Italy
- Diesel
- Direct
- Direct Integrated Campaigns
- 2019
-
Images for Inclusion
- Direct
- VMLY&R
- Special Olympics
- Direct
- Direct Integrated Campaigns
- 2019
-
Read More. Listen More.
- Direct
- Droga5
- UNESCO
- Direct
- Direct Integrated Campaigns
- 2019
-
TagWords
- Direct
- Africa
- AB InBev
- Direct
- Direct Integrated Campaigns
- 2019
-
The Animals' Own Emergency Number
- Direct
- TRY
- DNB
- Direct
- Direct Integrated Campaigns
- 2019
-
The Rape Tax
- Direct
- Area 23
- National Organization for Victim Assistance
- Direct
- Direct Integrated Campaigns
- 2019
-
The Time We Have Left
- Direct
- Leo Burnett
- Pernod Ricard
- Direct
- Direct Integrated Campaigns
- 2019
-
Your Army Needs You
- Direct
- Karmarama / Accenture Interactive
- Capita
- Direct
- Direct Integrated Campaigns
- 2019
Direct Mail (4)
-
Posts into Letters
- Direct
- Area 23, an FCB Health Network Company
- Change the Ref
- Direct
- Direct Mail
- 2019
-
100 Things to do in Brazil Before You Die
- Direct
- FCB Brazil
- Estadão
- Direct
- Direct Mail
- 2019
-
Inequality Balls
- Direct
- Africa
- ESPN
- Direct
- Direct Mail
- 2019
-
The Anthology of Great (stock) Poetry
- Direct
- Joe Public
- Greatstock
- Direct
- Direct Mail
- 2019
Direct Product & Service (9)
-
Billie Jean King Your Shoes
- Direct
- TBWA\Chiat\Day
- adidas
- Direct
- Direct Product & Service
- 2019
-
Oh Henry! 4:25
- Direct
- Anomaly
- The Hershey Company
- Direct
- Direct Product & Service
- 2019
-
Bihor Couture
- Direct
- McCann Bucharest
- Beau Monde
- Direct
- Direct Product & Service
- 2019
-
DNA Discounts
- Direct
- Ogilvy & Mather Colombia / México
- Aeromexico
- Direct
- Direct Product & Service
- 2019
-
Save our Species
- Direct
- BETC
- Lacoste
- Direct
- Direct Product & Service
- 2019
-
This Coke is a Fanta
- Direct
- David São Paulo
- Conrado Tourinho
- Direct
- Direct Product & Service
- 2019
-
Bordeaux 2050
- Direct
- McCann Paris
- Association of Journalists for the Environment
- Direct
- Direct Product & Service
- 2019
-
MacCoin
- Direct
- TBWA\Chiat\Day
- McDonald's
- Direct
- Direct Product & Service
- 2019
-
New Australia-Land
- Direct
- The Monkeys
- MLA
- Direct
- Direct Product & Service
- 2019
Direct Response/Ambient (21)
-
Philips #ShaveToRemember
- Direct
- Ogilvy South Africa
- Philips & The Nelson Mandela Foundation
- Direct
- Direct Response/Ambient
- 2019
-
Project 84
- Direct
- adam&eveDDB
- CALM
- Direct
- Direct Response/Ambient
- 2019
-
Billie Jean King Your Shoes
- Direct
- TBWA\Chiat\Day
- adidas
- Direct
- Direct Response/Ambient
- 2019
-
Broadway the Rainbow
- Direct
- DDB Chicago
- Mars Wrigley Confectionery
- Direct
- Direct Response/Ambient
- 2019
-
Jordan Brand - A/R Jordan
- Direct
- R/GA
- Jordan Brand
- Direct
- Direct Response/Ambient
- 2019
-
The Fake News Stand
- Direct
- TBWA\Chiat\Day
- Columbia Journalism Review
- Direct
- Direct Response/Ambient
- 2019
-
12-Hour Drive-Thru
- Direct
- GSD&M
- Popeye's Chicken
- Direct
- Direct Response/Ambient
- 2019
-
Astronaut Reality
- Direct
- McCann New York
- National Geographic
- Direct
- Direct Response/Ambient
- 2019
-
CES Billboard
- Direct
- TBWA\Media Arts Lab
- Apple
- Direct
- Direct Response/Ambient
- 2019
-
Cover The Prejudice
- Direct
- VMLY&R
- Sport Club Corinthians Paulista
- Direct
- Direct Response/Ambient
- 2019
-
Football Decoded
- Direct
- McCann London
- Microsoft
- Direct
- Direct Response/Ambient
- 2019
-
Paving for Pizza
- Direct
- Domino's Pizza
- Domino's Pizza
- Direct
- Direct Response/Ambient
- 2019
-
Rohingya - Space on Earth
- Direct
- Ogilvy & Mather Singapore
- BRAC
- Direct
- Direct Response/Ambient
- 2019
-
Souvenirs de Paris
- Direct
- Marcel
- Centre Pompidou
- Direct
- Direct Response/Ambient
- 2019
-
The People's Seat
- Direct
- Grey London
- The UN
- Direct
- Direct Response/Ambient
- 2019
-
The Restaurant With No Food
- Direct
- Ogilvy UK
- Unilever
- Direct
- Direct Response/Ambient
- 2019
-
The Route
- Direct
- VMLY&R
- JCDecaux DO Brasil
- Direct
- Direct Response/Ambient
- 2019
-
The Tiniest Listing
- Direct
- Ogilvy Chicago
- Cook County Hospital
- Direct
- Direct Response/Ambient
- 2019
-
Toxic Toby
- Direct
- McCann London
- BreezoMeter / British Lung Foundation / World Health Organization
- Direct
- Direct Response/Ambient
- 2019
-
Truck Art Childfinder
- Direct
- BBDO Pakistan
- Berger Paints
- Direct
- Direct Response/Ambient
- 2019
-
UberToys
- Direct
- DDB Paris
- Uber
- Direct
- Direct Response/Ambient
- 2019
Direct Response/Digital (18)
-
Harmless Guns
- Direct
- TBWA\PARIS
- DAGOMA
- Direct
- Direct Response/Digital
- 2019
-
#CODNATION
- Direct
- 72andSunny
- Activision
- Direct
- Direct Response/Digital
- 2019
-
Corruption Detector
- Direct
- Grey Brazil
- Reclame Aqui
- Direct
- Direct Response/Digital
- 2019
-
Hemoji
- Direct
- VMLY&R
- Santa Casa De Misericórdia De São Paulo
- Direct
- Direct Response/Digital
- 2019
-
Humans
- Direct
- 4creative
- Channel 4
- Direct
- Direct Response/Digital
- 2019
-
AutoAds
- Direct
- CHE Proximity
- carsales.com.au
- Direct
- Direct Response/Digital
- 2019
-
Black Friday Whopper Shopper
- Direct
- Grabarz & Partner
- Burger King
- Direct
- Direct Response/Digital
- 2019
-
Endless Stories
- Direct
- AlmapBBDO
- Getty Images
- Direct
- Direct Response/Digital
- 2019
-
Kupu
- Direct
- Colenso BBDO
- Spark New Zealand
- Direct
- Direct Response/Digital
- 2019
-
Naughty or Nice Bauble
- Direct
- Clemenger BBDO
- Myer
- Direct
- Direct Response/Digital
- 2019
-
Oat the Goat
- Direct
- FCB New Zealand
- Ministry of Education NZ
- Direct
- Direct Response/Digital
- 2019
-
Price on Our Lives
- Direct
- McCann New York
- March for Our Lives
- Direct
- Direct Response/Digital
- 2019
-
The People's Seat
- Direct
- Grey London
- The UN
- Direct
- Direct Response/Digital
- 2019
-
The Time We Have Left
- Direct
- Leo Burnett
- Pernod Ricard
- Direct
- Direct Response/Digital
- 2019
-
The Tiniest Listing
- Direct
- Ogilvy Chicago
- Cook County Hospital
- Direct
- Direct Response/Digital
- 2019
-
Their Story is My Story
- Direct
- FF
- Urgence Homophobie
- Direct
- Direct Response/Digital
- 2019
-
Trolling Is Ugly
- Direct
- adam&eveDDB
- The Cybersmile Foundation
- Direct
- Direct Response/Digital
- 2019
-
Unmute Daniel
- Direct
- Mullenlowe Singapore
- Singapore Children's Society
- Direct
- Direct Response/Digital
- 2019
Direct Response/Film Advertising (8)
-
Eat Like Andy
- Direct
- DAVID the Agency Miami
- Burger King
- Direct
- Direct Response/Film Advertising
- 2019
-
Greenpeace 'Rang-tan'
- Direct
- Mother
- Greenpeace
- Direct
- Direct Response/Film Advertising
- 2019
-
Philips #ShaveToRemember
- Direct
- Ogilvy South Africa
- Philips
- Direct
- Direct Response/Film Advertising
- 2019
-
Broadway the Rainbow
- Direct
- DDB Chicago
- Mars Wrigley Confectionery
- Direct
- Direct Response/Film Advertising
- 2019
-
GEICO: Intended Audiences
- Direct
- The Martin Agency
- GEICO
- Direct
- Direct Response/Film Advertising
- 2019
-
The Error Ridden Ad
- Direct
- Cummins&Partners
- Specsavers
- Direct
- Direct Response/Film Advertising
- 2019
-
Unsilenced
- Direct
- BETC
- La Parole aux Sourds
- Direct
- Direct Response/Film Advertising
- 2019
-
Whopper Neutrality
- Direct
- DAVID the Agency
- Burger King
- Direct
- Direct Response/Film Advertising
- 2019
Direct Response/Press & Poster (5)
-
Mutilated Words
- Direct
- Impact BBDO
- 28 Too Many
- Direct
- Direct Response/Press & Poster
- 2019
-
TagWords
- Direct
- Africa
- AB InBev
- Direct
- Direct Response/Press & Poster
- 2019
-
CES Billboard
- Direct
- TBWA\Media Arts Lab
- Apple
- Direct
- Direct Response/Press & Poster
- 2019
-
The Esport Menu
- Direct
- NORD DDB
- McDonald's
- Direct
- Direct Response/Press & Poster
- 2019
-
Undercover Crossword
- Direct
- FCB New Zealand
- Ministry of Social Development Office for Seniors
- Direct
- Direct Response/Press & Poster
- 2019
Direct Response/Radio & Audio (2)
Next Creative (1)
Jury
-
-
- Per Age Pedersen (President)
- Global Creative Chairman
- Grey New York
-
-
-
- Adrian Botan
- President Creative McCann Europe
- McCann London
-
-
-
- Brett Colliver
- Creative Director
- DDB New Zealand
-
-
-
- Carole Davids
- Creative Director
- HeyHuman
-
-
-
- Laura Esteves
- Senior Creative Director
- VMLY&R Brazil
-
-
-
- AJ Hassan
- Vice President & Executive Creative Director
- R/GA Chicago
-
-
-
- Carlos Andrés Rodriguez Monroy
- Chief Creative Officer
- MullenLowe SSP3
-
-
-
- Simone Rossum
- Executive Creative Director
- Joe Public Johannesburg
-
-
-
- Delna Sethna
- Chief Creative Officer
- Law & Kenneth Saatchi
-
-
-
- John Treacy
- Executive Creative Director
- Proximity London
-