As head of design and ECD at TBWA Chiat NY, Chris Rowson’s career advice for young creatives entering the creative industry and learn more about typography was to get out there.
“Don’t be afraid to fail. Try new things and techniques, there are so many possibilities out there.”
Rowson’s A-Z of typography spoke about interesting use of kerning and leading, negative space, and experimenting with algorithms and new technology within typography.
Chris goes on to say by learning experimental typography, and how to improve your typography and lettering knowledge, designers can convey powerful and meaningful messages in their work.
Listen below for the full talk: