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Turn a brief into an action plan with these tips

These project management tips from the New Blood course will help get your work ready in time and keep stress levels down

Once you’ve read a brief, it’s tempting to jump right into the ideating process, but an essential step in turning a brief into creative work is to first have an action plan. Here, Metzti Bryan-Fasano, Co-Founder & Production Leader at theOr, and Chris Abdullahi, Project Manager at CNN International, explain how they chalk out an action plan at the beginning of a project to make sure they don’t miss deadlines and deliverables. From fun methods like comparing a project to a video game and breaking it down into ‘levels’, to making sure you always factor in time for roadblocks — these are the tips that will help you get your entry in on time. 

This is an exclusive excerpt from D&AD’s online New Blood course, designed to help guide you through developing your New Blood Awards entry. Access the New Blood Course here. Explore the 2022 New Blood briefs here.

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