Turning the conversation from casting to cultural production, Superimpose switches the spotlight onto workplace representation as the topic that needs more action.
Exploring from the perspective of a truly diverse independent agency unbound from societal and industry pressures, for Superimpose reperesentation in the workplace is an issue that's close to heart.
For every model, influencer, talent or street-cast person featured in creative campaigns and the media, there are machines behind these projected realities that are of equal importance. Usually, we talk about representation in the work we see, but this time we address diversity behind the scenes.
In the latest installment of 'The Future of Creativity' series, Superimpose delves deeper to unearth and reflect whether our world and society are represented in the workspace in a genuine way and the impact of this on creating culturally relevant work.
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