Competition for the D&AD New Blood Awards is fierce. Your entry is up against some of the best and brightest up-and-coming creative minds, so it's essential it makes a splash.
Sometimes, this is about taking something that's already great and spreading the word far and wide, but it can also be about reminding the world what makes something different. Either way, if you want to impress the Jury you need to stand out from the crowd.
Working on the 2017 D&AD New Blood Awards briefs, and in need of some creative motivation? We've sifted through some of the most eye-catching and attention-grabbing New Blood Pencil winners, to pull out six tips on how to really get the Judges' attention.