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Case Study: John Lewis Tiny Dancer

AgencyFinal Cut
Brand: John Lewis
AwardWood Pencil / Film Advertising / Cinema Commercials 61-120 Seconds / 2016
AwardWood Pencil / Film Advertising Crafts / Direction for Film Advertising / 2016    
AwardWood Pencil / Film Advertising Crafts / Editing for Film Advertising   

The Brief

London creative agency adam&eveDDB have made a name for themselves and their client with their ground-breaking John Lewis Christmas ads. So when the retailer wanted to bring some of that magic to its insurance brand, the results had to be up to standard. 
 
Creative Director Richard Brim put his teams to the task, with a simple brief: sell John Lewis Insurance with a TV Commercial.

John Lewis Tiny Dancer

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