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How to inspire creative teams to think outside the box

NASA's Dan Goods on how creative team management can lead to effective storytelling

What happens when you put a coder, an anthropologist, an illustrator, an advertising executive, a motion design, a Special FX designer and a graphic designer in the same room? That's what Dan Goods' team at NASA's Jet Propulsion Lab seeks to answer. By drawing examples from projects such as "HI JUNO" and the Orbit Pavillion, he illustrates through complex problems and elaborate ideas, and ultimately apply their findings in creative ways, from data visualisation projects and art installations to posters and apps. 

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