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Meet the next generation of creatives from New Blood Shift London

After four exciting months, the New Blood Shift London class of 2018 met for one more time to showcase their work at D&AD HQ. At this cycle our Shifters worked on briefs set up by Beats with AKQA, FormulaE with Iris Worldwide and PWC. 

Here we discuss with our Shifters what's next for them and catch up with Lauren Pleydell-Pearce (ECD, PWC), Kate Stanners (CCO, Saatchi & Saatchi) and Creative Review's Patrick Burgoyne about the importance of Shift as a programme for the future of the creative industries,  

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