In a category where new technologies are increasingly used to elevate even the simplest of ideas, do the criteria of D&AD Pencil winning work stand up to the challenge? Our 2018 Experiential Jury have some answers about that.
If you think you have a campaign that deserves a D&AD Pencil, enter your work into the D&AD Awards and see if our judges agree. When it comes to awards, nothing matters more.
For more creative inspiration and the opportunity to get up close and personal with the world’s best design and advertising, join us at D&AD Festival.