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Behind the Work: History Blocks

Africa's creative team dive into three times Yellow Pencil-winning campaign 'History Blocks'

This isn’t a game. Hundreds of monuments are in danger of irreversible eradication. Africa’s creative team saw Minecraft as the virtual world that could save them, rebuilding endangered and destroyed heritage sites, preserving cultural legacies from total erasure.

Imagine the insights. Imagine the conversations. Imagine the craft. Imagine everything. This year, we’ve partnered with Adobe to present an exclusive series of discussions, debates, and live talks on creative excellence fresh from D&AD Awards 2020. Explore all the talks here.