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The best Art Direction tips from Spencer Wong

Spencer Wong is one of Asia's most awarded, and respected creatives. Having worked as ECD at McCann China since 2006, in 2015 McCann Hong Kong was renamed McCann & Spencer. 

As well as offering up some of his best art direction tips and inspiring advice, in this rallying call for creatives, he asks for a reassessment of the way we approach Art Direction. Spencer argues that we need to spend more time feeling, and less time thinking.

Spencer Wong McCann D&AD Art Direction

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