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Award Winning Film Advertising, 20 Years on

What did Film Advertising look like 20 years ago? We've dived into the D&AD Archive to bring you some of the best award winning films from 1997. From TV & Cinema advertising to Music Videos, do these golden oldies still make the cut?

Lifeboat

Never in your Wildest Dreams

Award: Yellow Pencil / Pop Promo Videos / Budgets Over £40,000 / 1997 
Agency: Aardman Animations
Client: Parlophone Records

Doctors

Award: Yellow Pencil / TV & Cinema Advertising / Television Commercials up to 60 Seconds / 1997 
Agency: Foote Cone & Belding San Francisco
Client: Levi Strauss & Co

Doritos

Award: Yellow Pencil / TV & Cinema Advertising / Television Sponsorship Credits / 1997;
Agency: DDB London
Client: Walkers Snack Foods

Babysitter

Award: Yellow Pencil / TV & Cinema Advertising / Television Commercials up to 30 Seconds / 1997 
Agency: Goodby Silverstein & Partners
Client: Hewlett-Packard

Insights

Award: Yellow Pencil / TV & Cinema Advertising Crafts / Cinematography / 1997 
Agency:  M&C Saatchi London
Client: Pedigree Petfoods

Les Nouvelles Chaussures

Award: Graphite Pencil / TV & Cinema Advertising Crafts / Cinematography / 1997 
Agency: Lowe Howard-Spink
Client: Whitbread Beer Company

If you think you have a campaign that deserves a Pencil, enter your work into the D&AD Professional Awards and see if our judges agree. When it comes to awards, nothing matters more.

For more creative inspiration and the opportunity to get up close and personal with the world’s best design and advertising, join us at D&AD Festival.
 

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