Flock
Graphite Pencil / Visual Effects / Computer-Generated / 2025
Wood Pencil / Art Direction / Film
Wood Pencil / Direction / Short Form
Shortlist / Cinematography / Short Form
Shortlist / Film / TV/VOD Commercials 16 - 180 Seconds
Shortlist / Production Design / Short Form
Shortlist / Visual Effects / Colour Grading
Flock is Apple’s latest work in its long-standing advocacy for the human right to privacy. Whether you're shopping online, checking the weather or doing more - your browsing is likely being watched. Most browsers profit from tracking every click, swipe, and scroll. Not Safari.
Enter Flock: a dystopian film that unveils the unsettling reality of the online surveillance economy while showing how iPhone protects against it. Bird-like surveillance cameras obsessively track people’s browsing until Safari swoops in to save the day, delivering a powerful metaphor and a clear category statement.
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