Shenzhen Fringe 2021
Award: Shortlist
Shortlist / Branding / Campaign Branding / 2022
The Shenzhen Fringe identity for 2021 was inspired by the first letter of the word 'Fringe’, which was developed into different ‘F’s with various shapes and attitudes. Each design illustrates a pair of abstract and exaggerated eyes which represent the perspectives of participants.
