• D&AD Awards 2021
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Pedestal Project

Award: Graphite Pencil

Graphite Pencil / Media / Interaction / 2021

Award: Wood Pencil

Wood Pencil / Digital / Physical & Digital

The Pedestal Project is an augmented reality experience that lets people use their phone to place statues of racial justice leaders where symbols of racism once stood. As huge protests to bring down statues that represent racism swept through the United States in 2020, they left a sea of empty pedestals in their wake. Color of Change, America’s largest online racial justice organisation wanted to repurpose the empty pedestals these statues once stood on, by giving people the power to choose what goes up on them.

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