• D&AD Awards 2021
    Are you a Pencil winner?
  • Are you a Pencil winner?
Submit your credits
  • My basket
  • Your Shopping Basket is empty.

Total — £ (ex. VAT)

The Rape Page

Award: Shortlist

Shortlist / Press & Outdoor / Press Adverts / 2021

Rape is a part of everyday life in South Africa. It's estimated that 40% of SA women will be raped in their lifetime and only 8.6% of rape perpetrators are convicted. It’s Rape Crisis’ mission to help empower rape survivors, whether through is 24-hour crisis line, seminars, or by providing information that could lead to a conviction. Something as simple as using newspaper instead of a plastic bag to preserve evidence could be the difference. To demonstrate this, Ogilvy South Africa created an ad that turned an everyday piece of newspaper into a weapon against rapists.

  • The Rape Page

We have placed cookies on your computer to help make this website better.
You can change your cookie settings at any time. Otherwise, we'll assume you're OK to continue.

Don't show this message again