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Mercedes-Benz - Valet Guys

Award: Shortlist

Shortlist / Cinematography / Film / 2021

Award: Shortlist

Shortlist / Direction / Film

Award: Shortlist

Shortlist / Direction / Scripted Entertainment

How do you promote a tech innovation in a truly entertaining and engaging way? To answer this challenge Mercedes-Benz came up with a short film introducing cutting-edge technology with a humorous and action-packed story: The Valet Guys. The film portrays the antics of three valet drivers showing their crazy stunts, and what they do with customers’ cars when no one is watching. The fun ends as a driver of the new S-Class with Intelligent Park Pilot shows up to demonstrate an innovative parking feature that could make the guys obsolete in the future.

What did the judges have to say?

"Valet Guys was some of the best comedy directing I've seen in years. Just epic. In every way."

Ali Ali, Director, Good People Films

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