Hennessy XO & Ice
Award: Shortlist
Shortlist / Packaging Design / Luxury / 2019
Hennessy XO & ICE is a stunning limited edition gift set created by the agency for the end of year celebrations, as part of a new Hennessy XO tasting ritual, where cognac meets ice for enhanced flavors. Designed as a kaleidoscopic ice block, with 282 symetrical facets, the pack is sculpted out of a single injection-moulded block, representing a real achievement of industrial know-how made in France. The bottle thus gives the impression of fire frozen in ice while the cracked ice cube reveals the cognac through all of its facets. Convertible into an ice bucket, it becomes a new luxury ritual.
