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Amnesty International "The War Siren Test"

Award: Shortlist

Shortlist / Media / Use of Radio & Audio / 2019

The creative integrated campaign with influencers, a viral ad, PR and social media ads generated 14 million contacts across Switzerland, and 1 billion worldwide. The millennials reacted with around 2,800 positive posts.

  • Amnesty International "The War Siren Test"

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